Working in UX Design

Episode 39: Innovation Design and Beyond with Sherylene

Shery is a design strategist with a flair for unconventional thinking and excels at tackling complex problems in creative ways. After nearly a decade in New Zealand, this Singaporean returnee has built a solid track record across Aviation, Education, Digital Consulting, FinTech, and more. As a cheeseboard layout expert, amateur wine-enthusiast and lazy food lover, she set up the Innovation Design Club as a support group for wayward designers like herself. Now part of the care Innovation team at SC Ventures, she leverages her talent for connecting the dots to drive ecosystem considerate thinking and achieve meaningful growth.
 
A strong believer in outcome-driven collaboration, Shery is passionate about reinforcing future-proof strategies through people-first approaches. With deep experience in service and product design, she’s led impactful initiatives in digital transformation, customer experience, and partnerships across diverse industries.
 
Hear us cover:
- Skillsets of an Innovation Designer (or Consultant)
- Building a community like Innovation Design Club
- Consulting vs In-house Design Team
- Innovation theatre in enterprises
- Sustainability practices

Episode 38: Service Design and Beyond with Adela Ordonez

Adela is Director of Product Design and User Insights teams at Zalora, working across various SEA markets. She has been at the forefront of designing user friendly and intentional products, services and experiences. She has been both on client side and consultancy side having worked across continents in Americas, Europe and now in Asia.
 
Hear us cover:- Service Design in Europe vs Asia- Skillsets of a Service Designer- Projects at Zalora and more that goes beyond UX design- Consulting vs In-house Design Team
 

Episode 37: Design Leadership — Paths for Progress with Norman Teh

Norman is a senior design manager based in Singapore. At Grab, he drives strategy, design, culture, and growth across the organization with a focus on elevating user experiences across support, comms, safety, and family experiences for 600+ million people across Southeast Asia.
He’s deeply fascinated by how businesses, communities, and ecosystems are built, broken, and evolved and why we make the choices we do. Outside of work, he shares his insights as a writer, moderator, and speaker. He’s been nominated as a young gun by Antalis 10-20-30, a judge for Singapore Good Design and has been featured in Business Times, Singapore Economic Development, The Straits Times, art4d, MTV Asia, The Breakfast Show, and Juice magazine.
 
Hear us cover:
- Managing and partnering up in a corporate environment
- Building a diverse in-house design team that thrives
- Engaging others on the possibilities and potential of design
- Building sustainable talent practices with new capabilities and approaches
- How do you push yourself to be better as a design leader?

Episode 36: Communicating Impact as a Design Leader with Izwan Ismail

Izwan Ismail is a digital and design leader with over a decade of experience that encompasses startups, scaleups, and corporations. He has advised a government on building startup ecosystems and built the nation's digital and design capability.
Izwan builds and leads teams of world-class designers, product managers, engineers. He believes in tying together the user's need, technology's feasibility and business viability to achieve digital evolution's success.
He also co-founded VLT Labs, a venture builder that builds, launches, and invests in startups across South East Asia, Australia, and Europe. His venture builder successfully merged with McKinsey & Company in 2017. As an Expert Associate Partner In McKinsey, Izwan led the design for Digital Labs in Southeast Asia. He has experience delivering impact in education, banking, insurance, energy, and oil & gas sectors.
 
Join us to hear us cover:
- Managing upwards in a corporate environment- Building an in-house designer-friendly ecosystem- Exciting others on the possibilities of design- Building sustainable talent practices: new capabilities and new talent- How do you push yourself to be better as a design leader?

Episode 35: The Value of Innovation and Venture Design with Eyad Hasbullah

Eyad's a venture bricklayer with his recent experience primarily being in the digital sector for energy, renewables, commerce, media and fintech, from early-stage strategy and product concept development to securing resources required to set-up and operationalize new products and services. He tends to surf the sweet spot between product management, business development and technology. He is interested in positive and sustainable change and is energized and enthused by great design and great experiences. Today, he supports the commercialisation aspiration of a large, diversified renewable energy firm in Malaysia.
 
He scored top in the 2020 Oxford Fintech Programme with Saïd Business School, University of Oxford. In 2019 he was invited to join the Advisory Council of Gerson Lehrman Group for Technology, Media and Telecommunications. In 2014 he had an award-winning technical paper published twice (in Malaysia and Australia). He's a Certified Innovation Practitioner and Train The Trainer. He holds a Design Thinking Facilitation certificate from the Copenhagen Institute for Interactive Design. Eyad recently became an accredited Angel Investor. He's based in Kuala Lumpur with his son.
 
Join us to hear us cover:- The parallels of evangelising something abstract like innovation or design in an enterprise- What are the models of innovation at an enterprise?- Communicating value and impact of a mid to long term project- Practical skills Eyad had to acquire to be an innovation or venture leader- Tips to engage senior management and stakeholders

Episode 34: Designing and Growing with Malaysia’s Digital Ecosystem with Johnny Woo

Meet Johnny, a seasoned designer with over two decades of experience spanning various industries, including comics, automobiles, mobile apps, and secondhand goods. He is driven by the belief that exceptional design should seamlessly blend into our lives, offering intuitive experiences that feel like second nature. Johnny's mission is to simplify our increasingly complex world through the creation of digital interfaces that are not only visually appealing but also user-friendly, making information readily accessible. With a wealth of expertise in product design and a track record of shaping UI/UX strategies for tech companies in Malaysia, Johnny is deeply passionate about all facets of design. And, by the way, he's also an avid coffee enthusiast!
 
Hear us cover:
- Johnny's UX career working for startups like Carsome and Mudah.my (part of Carousell Group) and with larger organisations
- What leaders need to know about the Malaysia tech ecosystem concerning product talent
- Johnny's career conversion journey from Art Director to UX Designer
- Why build a community of design leaders through an event like Design Leadership Kuala Lumpur?

Episode 33: Deep Frontiers in UX Design Ikram Faidzal

With over 13 years of experience spanning digital agencies, e-commerce (11street - a joint venture between SK Planet and Celcom Axiata), and telecommunications (Digi in Malaysia and Smartfren in Indonesia), Faidzal strongly advocates for a research-first approach. He emphasises the importance of data-driven decisions and continuous design experimentation. Currently, Faidzal is the UX Design Lead for Global Commerce at LINE in Bangkok, Thailand.
He focuses primarily on building and strengthening the 3Ps:- People: Uplifting the team's research-driven mindset and building a data-driven culture.- Product: Strategising a UX approach that fits the company's direction.- Practice: Setting up a core framework for UX design practices.
Join us to hear us cover:- Working overseas in Indonesia and Thailand as a Malaysian- Thinking deeper about user experience and its subconscious impact- Negotiating salaries and getting jobs overseas as a UXer

Episode 32: Business Impact of Strategic Design with Ruby Pryor

Ruby has spent her career making organisations more customer-centric. In Singapore, her experience includes working as a Lead UX Researcher at Grab and Strategic Designer at Boston Consulting Group.Previously she worked as a management consultant at Nous Group in Australia. Ruby's career has focused on using Human Centred Design techniques in diverse contexts across the public, private and non-profit sectors to provide advice on product and service design, strategy and policy.Ruby has spoken at multiple international conferences and regularly shares design thought leadership on LinkedIn.Join us to hear us cover:- How do we quantify the business impact of UX design or research- The role of a strategic designer- What most organisations get wrong in digital strategy and design strategy

Episode 31: Navigating your Design Career in Agencies & Startups with Daryl Tan

Daryl is a Digital Product Designer with over a decade of experience working in various agencies, start-ups, and SMEs. He is creatively curious, and enjoys crafting meaningful experiences by leveraging on the latest data, processes, and technology.In his previous roles and experiences, he led successful teams in delivering high-value projects, implemented processes and systems while collaborating across various business, research, product and engineering units locally and internationally to drive product and service to successful delivery.His motivations are to continue to discover, learn and innovate through the understanding and application of new concepts and methodologies to endeavours both personally and professionally. He enjoys engaging with people from all backgroundsJoin us to hear us cover:- How does working for an agency or startup feels like as a UX-er- Coaching junior UX colleagues at work- Managing burnout and stress in between change and projects

Episode 30: The Impact of AI in UX Design with Chenmu Wu

Chenmu Wu graduated from university with a degree in Architecture and proceeded to work at Shopee for four years as a UIUX designer. In 2019, he played a pivotal role in initiating the migration of the design team from Sketch to Figma. This transition sparked his enthusiasm for Figma, leading him to embark on developing Figma plugins as side projects. During his time at Shopee, Chenmu served as the primary contributor and manager of the Shopee Design System. Additionally, he took charge of the UIUX design for Bill payments and the Shopee international platform. In his current position as the Lead UI/UX Designer at Daraz - Alibaba, Chenmu holds the responsibility of overseeing a team of five designers from both Pakistan and Singapore. They are dedicated to driving innovation and fostering user-centric design solutions within the organization.Join us to hear us cover:- How and why Chenmu’s Figma plug-in the generates wireframes using ChatGPT went viral- How can progressive designers work with AI- Implication of AI in the product development process